Digital Merchandiser

Posted Date: Apr-17-2017

Job ID: 7339

Job Type: Full Time

Job Function: eCommerce / Online

City: Kent

State: Washington


What's cool about this job

The Activity Digital Merchandisers are experts for their activity/categories. By leveraging a highly integrated partnership with the buying team and incorporating learnings from various data sources, the Activity Digital Merchandiser contributes to REI’s success by optimizing the digital customer shopping experience for their activity/category. This role ensures availability of product/content that helps the customer make the right buying decisions for their outdoor experience, as well as the features and functionality that allow for a seamless search and purchase process.

This role is responsible for driving product sales and digital engagement through well researched and collaborative planning, in depth analysis of customer shopping behavior, and execution of product and content features online that create a natural shopping experience to facilitate conversion. This role develops and drives execution of holistic digital strategies for their activity/category that includes support for the enterprise marketing campaign plan, incremental online-only product/category stories, and alignment with key enterprise strategies that are designed to deliver on activity/category goals.

Models and acts in accordance with REI’s guiding values and mission.

You'll get to:
• Apply knowledge of key eCommerce and merchandising business principles specific to achieving financial goals.
• Define, communicate and drive execution of digital activity/category seasonal plans.
• Partner with Production & Operations team to execute digital presentation of marketing campaigns including recap of performance success and forward looking recommendations to the business
• Execute strategies to achieve sales goals as well as analyze website metrics and optimize merchandising plan to drive sales
• Partner with Merchandising Project Manager and key stakeholders/support groups to drive execution of features and functionality necessary to support your strategic goals.
• Analyze site performance, provide constructive input, and plan the incorporation of technology innovations into site features to enhance purchase conversion
• Develop, communicate and drive execution of annual Digital Activity/Category Merchandising plans.
• Plan, analyze and respond to changing business needs
• Partner with Merchandising colleagues to ensure product strategies are developed and executed that support the digital business.

Bring your passion and expertise


• 5+ years’ experience in an online retailing environment.
• 3+ years web analytics experience including a solid understanding of web metrics, testing methodology and optimization strategies.
• Experience with web-based analytical tools such as: Omniture Site Catalyst or similar demand driven solution.
• Experience using online search and merchandising solutions to execute online merchandising plans
• Previous experience in the outdoor gear marketplace and ability to capitalize on market trends a plus.
• Understanding of merchandising buying process preferred.

Why you'll love it here

Joining Digital Retail at REI means you get to work with a team of immensely passionate and talented people, who value the mission of our Co-op and strive to deliver excellence and innovation every day. Our mission is to digitally inspire and enable outdoor discovery by driving a holistic customer-centric experience through collaborative ingenuity as we bring to life the 21st century Digital flagship.

At REI we offer an enviable work environment that has been recognized on the "100 Best Companies to Work For" list since the award's inception – 20 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 140 retail locations (and growing), REI offers unique competitive benefits to its more than 12,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

NEW YORK CORRECTION LAW
ARTICLE 23-A, Section 753
LICENSURE AND EMPLOYMENT OF PERSONS PREVIOUSLY CONVICTED OF ONE OR MORE CRIMINAL OFFENSES

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.