Divisional Merchandise Manager - Action Sports

Posted Date: Jan- 6-2022

Job ID: 22439

Job Type: Full Time

Job Function: Merchandising

City: Seattle

State: Washington

Store: Seattle HQ

Remote Eligible: No



Please visit the Covid-19 Hiring Updates before applying


What's cool about this job

REI is committed to becoming a fully inclusive, antiracistmulticultural organization. To fulfill our brand promise of enablina life well-lived outside for everyone, we are seeking candidates who demonstrate shared values of diversity, equity, inclusion, and antiracism. 

The Divisional Merchandise Manager contributes to REI’s success by leading the merchandising team in achieving seasonal and annual membership, sales, gross margin, and inventory goals for $500M-$1B+ in company annual sales.  In partnership with the DVP Merchandise Management, drives holistic multi-season product strategy and specialty shop business plans that achieve corporate priorities and objectives. Works closely with Director of Planning and Replenishment to lead the specialty shop’s operations to deliver the business plans. Builds and maintains excellent relationships with our strategic vendors, in order to achieve mutual goals of customer acquisition, sales, profitability, and brand positioning.  Develops, communicates, and executes the merchandising seasonal vision and influences the go-to-market plan by closely collaborating with cross divisional partners to ensure cohesive and compelling customer facing presentation of products and stories.  Models and acts in accordance with REI’s guiding values and mission.    


Leading the Way

  • As a member of the Leadership Forum, develops a deep understanding of, effectively communicates and broadly supports execution of company strategies and priorities, aligning all partners towards a common goal and clear product vision.
  • Identifies and communicates key responsibilities and practices to ensure the organization promotes a successful attitude, confidence in leadership, and teamwork to achieve business results.
  • Supports the implementation of company programs, procedures, methods and practices to promote REI key messages.
  • Challenges and inspires employees to achieve business results.
  • Ensures employees adhere to legal and operational compliance requirements.
  • Oversees training and development of employees directly and indirectly managed and makes effective staffing decisions.
  • Conducts and ensures the completion of performance reviews.
  • Provides coaching, direction and leadership support to employees in order to achieve department, company and customer results.
  • Establishes and maintains visibility within the department.
  • Monitors operational statistics, reports trends, variances and issues, and takes appropriate action. Translates company strategies into actionable divisional plans and executes successful delivery from concept to consumer by collaborating.
  • Works cross-functionally with Marketing, Visual Merchandising, Retail, Digital, Co-Op Brands to drive execution of specific divisional and company strategies, initiatives and projects.
  • Maintains in-depth knowledge and understanding of customer and market trends, leading the team in developing customer and activity centric merchandising strategies. Strengthens digital and retail staff’s access and connection to divisional strategy, driving support and leadership; drives engagement and builds trust in REI’s leaders.


Planning & Navigating

  • Creates and implements annual strategic business plans for achieving membership, impact, financial and customer goals for the division.
  • Develops and executes annual plans with strategic vendor partners, supporting 3 year plans led by DVP Merchandise Management.
  • Acts as primary voice of the business with cross-divisional partners to align on broader customer and marketing objectives, key activity and membership objectives.
  • Ensures the strategic assortment direction aligns with the holistic Merchandising vision, supporting enterprise membership, impact and activity objectives to deliver profitability and sales goals.
  • Maintains a deep understanding of overall business performance by actively analyzing results with the team, responding to improve current trend and taking action to maximize potential of long range strategies.
  • Guides the development of seasonal hindsights to inform future seasons.
  • Ensures identification of key customer, activity, product and lifestyle trends affecting specialty shop category responsibilities and develops merchandising plans to meet market opportunities.
  • Creates business plan for new category development by researching customer potential, market size, assortment requirements and alignment with enterprise membership objectives.    
  • Creates and implements annual specialty shop business plan that communicates the division priorities, strategies, customer, and marketplace trends.
  • Collaborates with Director of Planning and Replenishment to determine specialty shop, department and class financial goals based on corporate and specialty shop strategic objectives and financial, market, and industry trends.
  • Ensures effective business planning for Activity and Category Management, Co-op Brands, Marketing, Digital, Visual Merchandising, and Retail.
  • Ensures the effective governance of merchandise planning and policies for the development and delivery of products, customer/membership objectives, margin, inventory and financial results.
  • Creates strategies for Merchandising process improvement to achieve better economies, efficiencies and management of their operations
  • Ensures product assortment and margins support merchandising and category goals.
  • Creates and coordinates cross department activity strategy and themes to create cohesive marketing messages for seasonal campaigns.
  • Partners with marketing to deliver effective event strategies. Directs CMMs to create cohesive event offerings that support customer objectives.
  • Partners with with Digital and Visual Merchandising representatives to ensure that prioritized specialty shop strategies are elevated in the omni environment.
  • Collaborates with peers, marketing directors, activity director(s), and Director of Digital Merchandising to create annual product planning direction for Specialty Shop and shared vision consistency across departments.
  • Ensures effective negotiations with major vendors and that contractual performance standards are met or exceeded.
  • Champion change management, agility, and speed in execution.
  • Plans expense budget and resource requirements

Bring your passion and expertise

  • 10+ years of merchandising management experience including general management, assortment planning, financial planning, inventory management, and product development, with 3+ years managing multi-million dollar merchandising plans for a company with sales above $500MM/year. 5+ years of people management experience.
  • Demonstrated insight and expertise in planning and executing annual merchandising strategies and business plans across national and geographic markets
  • Knowledge of retail, manufacturing, and distribution processes with experience in multi-channel retailing
  • Knowledge of business principles from multiple disciplines and ability to apply these principles in driving change/outcomes in cross-functional projects and activities
  • Understanding of the REI Brand and the unique nature of outdoor specialty retail preferred
  • Bachelor’s degree in Business, Fashion Merchandising, or related subject preferred
  • Proven negotiation experience and relationship building skills
  • Progressively responsible experience in managing business operations for large multi-unit companies
  • Builds capacity of individuals and teams through effective employee development, involvement, communication, and supervision efforts.
  • Creates a strong, mutually supportive work spirit and culture where people can do their best.
  • Establishes trust and inspires others.
  • Makes effective organization and people decisions in a manner consistent with REI's values and ethics.
  • Delivers on commitments and holds others to same.
  • Champions the organization and advocates solutions in the overall Company's best interest.
  • Uses business knowledge, innovative thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
  • Consolidates information from various sources including feedback from others to reach sound decisions.
  • Considers the ultimate impact of decisions and actions on internal and external customers.
  • Fosters change in company direction.
  • Effectively plans and executes changes.
#LI-ME1
REI hires, trains, and promotes regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law We remain deeply committed to making the Co-op a place where everyone can feel safe and be themselves. Join us. 

At REI we offer an enviable work environment that Fortune Magazine has recognized on the "100 Best Places to Work" list since the award's inception – 23 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 160 retail locations (and growing), REI offers unique competitive benefits to its more than 15,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

NEW YORK CORRECTION LAW
ARTICLE 23-A, Section 753
LICENSURE AND EMPLOYMENT OF PERSONS PREVIOUSLY CONVICTED OF ONE OR MORE CRIMINAL OFFENSES

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.