Experiences Regional Manager - Seattle, WA

Posted Date: Sep-15-2021

Job ID: 21468

Job Type: Full Time

Job Function: Travel and Adventure

City: Seattle

State: Washington

Store: Puget Sound Gearbank

Remote Eligible: Yes



Please visit the Covid-19 Hiring Updates before applying


What's cool about this job

This job contributes to REI’s success by leading and growing REI’s regional outdoor experiences. The Regional Manager is based in the field and responsible for defining the regional experiences business strategy and driving business growth for the experiences portfolio inclusive of Day and Multi-Day programs, and Activity Sites.  This role oversees program operations, coordinates and leads regional teams, implements corporate initiatives, and serves as main point of contact for program risk management at the regional level. The Regional Manager will partner with Retail Directors and Local Brand Engagement Managers to develop REI’s local and regional customer approach and strategy – aligned with business goals and objectives


Some additional responsibilities include: regional budget management, contract negotiations and partnerships, program assortment and planning oversight, program assessment and reporting, and regional experiences expansion management.


  • Leads strategic business development, planning and execution in collaboration with key partners
  • Identifies and communicates key responsibilities and practices to ensure the organization promotes a successful attitude, confidence in leadership, and teamwork to achieve business results.
  • Supports the implementation of company programs, procedures, methods and practices to promote REI key messages.
  • Challenges and inspires employees to achieve business results.
  • Ensures employees adhere to legal and operational compliance requirements.
  • Oversees training and development of employees directly and indirectly managed and makes effective staffing decisions.
  • Conducts and ensures the completion of performance reviews.
  • Provides coaching, direction and leadership support to employees in order to achieve department, company and customer results.
  • Establishes and maintains visibility within the department.
  • Monitors operational statistics, reports trends, variances and issues, and takes appropriate action.
  • Collaborates effectively with leaders both internally and externally.
  • Serves as regional oversight for Multi-Day experiences.
  • Collaborates with store management teams and retail leadership to ensure programs are promoted through retail stores
  • Manages program expansion in alignment with company expansion.
  • Manages compliance and resolves issues related to outdoor program risk management.
  • Reviews and negotiates terms of relationships and ensures compliance with contracts, permits, sponsorships, and agreements, etc.
  • Provides oversight of the operational requirements of community partnerships and permits
  • Builds regional experiences participation and business through active partnership with the community.
  • Manages all aspects of budgeting and program planning (assortment, schedule, pricing) for the region.
  • Manages a regional team to ensure quality program, event and service project delivery and budget goals.
  • Ensures operational consistency with other regional and national programs.
  • Collaborates with local brand engagement teams to define experiences marketing plan and collaborate with business critical community partnerships.
  • Align with other Regional Managers, to ensure consistency in quality and experiences delivery

Bring your passion and expertise

  • 5+ years of experience managing Outdoor Recreation Programs
  • Excellent written, verbal, and listening communication skills. Proven ability to communicate effectively in team and virtual environments, to build and foster effective working relationships within REI and with multiple business partners
  • Experience managing contract negotiations, in particular with land agencies and community organizations
  • Experience managing budgets over $300,000. Proven and successful experience in building and managing annual plans, budgeting, execution, and evaluation.
  • Working knowledge of legal, regulatory, and risk management issued related to outdoor recreation.
  • Wilderness First Aid or Wilderness First Responder and CPR Certification (If candidate is hired without current certifications, candidate must complete within the first 3 months of hire.)
  • BA degree in business management, or outdoor recreation management (or equivalent experience)
  • Preferred ability to build and cultivate relationships within the community
  • Valid driver’s license with no negative incidents; able to acquire a commercial driver’s license. (If candidate is hired without current certifications, candidate must complete within the first 3 months of hire.)
  • Ability to effectively create program assortments which will maximize outdoor
  • participation, revenue generation, gross margin, and net margin for a given region
  • Experience managing a virtual and/or distributed team over a large geographic region
  • Ability to travel regionally
  • Builds capacity of individuals and teams through effective employee development, involvement, communication, and supervision efforts.
  • Creates a strong, mutually supportive work spirit and culture where people can do their best.
  • Makes effective organization and people decisions in a manner consistent with REI's values and ethics.
  • Delivers on commitments and holds others to same.
  • Champions the organization and advocates solutions in the overall Company's best interest.
  • Uses business knowledge, innovative thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
  • Consolidates information from various sources including feedback from others to reach sound decisions.
  • Considers the ultimate impact of decisions and actions on internal and external customers.
  • Fosters change in company direction.
  • Effectively plans and executes change

At REI we offer an enviable work environment that Fortune Magazine has recognized on the "100 Best Places to Work" list since the award's inception – 23 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 160 retail locations (and growing), REI offers unique competitive benefits to its more than 15,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

NEW YORK CORRECTION LAW
ARTICLE 23-A, Section 753
LICENSURE AND EMPLOYMENT OF PERSONS PREVIOUSLY CONVICTED OF ONE OR MORE CRIMINAL OFFENSES

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.