Manager, Employer Brand & University Programs

Posted Date: Nov-23-2021

Job ID: 20956

Job Type: Full Time

Job Function: Human Resources

City: Seattle

State: Washington

Store: Seattle HQ

Remote Eligible: Yes

Please visit the Covid-19 Hiring Updates before applying

What's cool about this job

REI is committed to becoming a fully inclusive, antiracist, multicultural organization. To fulfill our brand promise of enabling a life well-lived outside for everyone, we are seeking candidates who demonstrate shared values of diversity, equity, inclusion, and antiracism. 

As REI's Manager, Employer Brand & University Recruiting you will lead a portfolio of Talent Acquisition programs that enable the co-op to attract, engage and hire diverse and emerging top talent on an enterprise level.  In partnership with cross-divisional partners such you will apply your creativity and proven talent to drive innovation to further blend inclusivity and our employer brand into each touchpoint of the Talent Acquisition process from sourcing to onboarding. You will reimagine and execute a University Recruiting program to fuel the co-op’s exciting growth goals. 


Core Responsibilities Include: 

  • Manage Diversity Sourcing team and a University Recruiter. 
  • Develop and execute employer brand strategy and programs including but not limited to advertising, employee referral, partnership and hiring event strategy. 
  • Build and execute a University Recruiting strategy.
  • Partner and drive to execution projects with vendors which require input from cross-divisional stakeholders. 
  • Leverage your presentation and storytelling skills to influence and challenge our status quo, driving support for new and innovative programs.   
  • Work to enhance and grow our diversity sourcing function, leveraging insights into employer brand deliverables. 
  • Drive cross-divisional and cross-functional projects to completion with a bias for action and effective project management skills.
  • Manage enterprise recruiting vendor partnerships including budgets, contracts, and SLAs. 

Bring your passion and expertise


  • 5+ years human resources experience in recruiting program management with employer brand and/or University Recruiting Program design. 
  • Excellent project management skills with an ability to work cross-functionally and influence effectively. 
  • Proven track record of designing enterprise programs from the ground up from recommendation to stakeholder buy in to execution. 
  • Leadership in DEI Recruiting best practices. 
  • Detail oriented with excellent verbal, written and presentation skills. 
  • Preferred experiences include: employee referral, career site development, social media/digital strategy development. 
  • Bachelor’s degree in business, human resources or a related field and/or equivalent work experience (preferred).   

REI hires, trains, and promotes regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law.  We remain deeply committed to making the Co-op a place where everyone can feel safe and be themselves. Join us. 

As required by the Colorado Equal Pay Transparency Act, REI provides a range of minimum compensation for roles that may be hired in Colorado. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors. The salary range for this position may be lower or higher in different markets.

$75,000 to $147,500 per year

To review benefits information, including medical, retirement, and time off visit

At REI we offer an enviable work environment that Fortune Magazine has recognized on the "100 Best Places to Work" list since the award's inception – 23 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 160 retail locations (and growing), REI offers unique competitive benefits to its more than 15,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

ARTICLE 23-A, Section 753

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.