Regional Business Development Manager - Bay Area

Posted Date: Sep-10-2021

Job ID: 21412

Job Type: Full Time

Job Function: Outdoor Education

City: Richmond

State: California

Store: Bay North Gearbank

Remote Eligible: No

Please visit the Covid-19 Hiring Updates before applying

What's cool about this job

This job contributes to REI’s success by contributing to and implementing a regional business development plan that supports direct-to-consumer and business-to-business (B2B) sales of Experiences programs. The position reports to the Regional Experiences Manager and works closely with the divisional Experiences Marketing & Business Development Manager and the Program Manager, Regional Business Development.

This plan includes outbound sales, participation in regional tourism marketing, implementing regional or locally relevant sales and marketing tactics, and provides support and collaboration to broader Co-op marketing campaigns. The Regional Business Development Manager is accountable for maximizing visibility of REI’s Experiences to residents and tourists in the region, ensuring program accuracy and customer relevance in promotional materials, upholding REI brand standards and putting the customer at the center. This role works with the business and has strong ties to sales and customer service and business operations.

  • Develops and implements annual regional sales and marketing plan including both a direct to consumer and business to business approach.
  • Generates new business opportunities/sales through B2B relationships within the region.
  • Establish and maintain relationships with hotels, tourism associations and organizations, event planners, destination management companies, and corporate in-house event organizers within the region.
  • Attends regional industry networking events and tradeshows.
  • Hosts familiarization tours and site inspections for partners, prospects, and media.
  • Manages collateral to support regional sales and marketing.
  • Compiles, evaluates, and recommends regional advertising, media, or marketing opportunities.
  • Manages regional business listings on partner websites, Google, Yelp, and other review sites.
  • Reviews and ensures accuracy and regional relevancy of program information across digital and print collateral.

Bring your passion and expertise

  • 3+ years experience in outbound B2B sales OR in destination marketing or management
  • Preferred experience working in tourism, hospitality, or events industry (not required) 
  • Strong client facing experience and relationship building skills
  • Ability to effectively manage competing priorities and shifting deadlines
  • Exceptional written and verbal communication skills, strong proofreading, grammar, and copywriting skills
  • Strategic thinker with an analytical mind that uses business knowledge, innovative thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
  • Ambitious self-starter with demonstrated ability and willingness to roll up sleeves and execute to get the job done
  • Actively participates and collaborates with others on one's own team and across REI for the achievement of business goals while being flexible in one's viewpoints and positions in order to support the direction taken by others at REI.
  • Considers the ultimate impact of decisions and actions on internal and external customers.
  • Works smart by setting effective work goals, establishing priorities, and planning well in order to produce quality work.
  • Builds rapport with all kinds of people inside and outside the organization.
  • Contributes to a strong and mutually supportive work spirit and culture 
  • Preferred degree in marketing, communications, or business (not required) 

At REI we offer an enviable work environment that Fortune Magazine has recognized on the "100 Best Places to Work" list since the award's inception – 23 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 160 retail locations (and growing), REI offers unique competitive benefits to its more than 15,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

ARTICLE 23-A, Section 753

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.