Senior Customer Insights Analyst

Posted Date: Sep- 8-2021

Job ID: 21312

Job Type: Full Time

Job Function: Marketing

City: Seattle

State: Washington

Store: Seattle HQ

Remote Eligible: Yes

Please visit the Covid-19 Hiring Updates before applying

What's cool about this job

At REI Co-op, we believe that a life outdoors is a life well lived. As a Senior Customer Insights Analyst at REI, you will have the opportunity to shape what it means to be a Co-op Member. REI is more than an outdoor retailer – our Members engage with us in experiences, content and community, advocacy and more. Partner with Marketing, Finance, Enterprise Strategy and other stakeholders to grow membership and strengthen the relationship with our members. Come join a growing advanced analytics team and learn firsthand how the Co-op's people, culture and values make it a great place to work!

Success looks like driving transformative member acquisition, retention and reactivation strategies using customer data and business modeling and developing a measurement framework to quantify value capture. Along the way, you will work closely with Data Scientists, Data Engineers and the business to build scalable data products to enable building strategies and customer success through personalization, relevancy and customer lifecycle management. 

The Senior Customer Insights Analyst…
  • Presents findings and visualizes data to a wide range of stakeholders. Effectively communicates data driven stories illustrating simple solutions to complex business problems. 
  • Designs and builds self-service analytical tools to make insights accessible to a broad range of business partners
  • Creates and implements measurement strategies for tracking progress against opportunities 
  • Develops simple, scalable ways of identifying growth opportunities. Combine analytical rigor with a deep understanding of REI capabilities to prioritize opportunities and outline actionable levers.
  • Evangelizes data and customer driven decision making. Drives data and analytical literacy with partners
  • Extracts data from various sources and builds performant datasets in partnership with our Data Engineers and Business Intelligence Engineering team. Is a critical input into future state analytics platforms. 

Bring your passion and expertise

  • 5+ years experience in analytics, preferably with experience in marketing analytics
  • A solid business understanding and the proven ability to perform in-depth analysis, compile and interpret results, and report and present strategies and make recommendations to senior management. 
  • Proven experience building alignment and structure from ambiguity
  • Ability to independently set project goals, establish priorities, and planning appropriately to meet and exceed expectations
  • Strong SQL proficiency, basic understanding of statistical methods and advanced application of data visualization.
  • Dedication to quality and accuracy worthy of executive and board level audiences   
  • Bachelor’s degree with an emphasis in a quantitative discipline such as statistics, economics, business, or math. Master’s degree or MBA preferred.

At REI we offer an enviable work environment that Fortune Magazine has recognized on the "100 Best Places to Work" list since the award's inception – 23 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 160 retail locations (and growing), REI offers unique competitive benefits to its more than 15,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

ARTICLE 23-A, Section 753

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.