Sr Digital Merchandiser, Strategic Vendor Partners

Posted Date: Sep- 9-2021

Job ID: 21486

Job Type: Full Time

Job Function: eCommerce / Online

City: Seattle

State: Washington

Store: Seattle HQ

Remote Eligible: No

Please visit the Covid-19 Hiring Updates before applying

What's cool about this job

The Sr. Digital Merchandiser supporting Strategic Vendor Partners is responsible for developing and executing digital strategies driving brand discovery, conversion and demand for key vendors. This role is highly collaborative and will partner closely with internal stakeholders.  While this role supports driving the digital experience to support brands, you will work closely with your partners to develop cohesive channel experiences that will delight the REI customer whether they shop online or in our stores.  Success will involve building strong partnerships across teams as well as externally with vendors, identifying and upholding process improvements, and testing and learning to optimize digital experiences. Partnerships include working with the Marketing Integration and Channel teams to develop support plans, with Creative and Technical Production to develop and produce effective experiences and with Analytics on data and reporting access to develop and communicate site performance.  You must be innovative, naturally question the status quo and enjoy tirelessly advocating for our customers in pursuit of enabling a life outdoors.

  • Develop and execute site support plans for 18+ strategic vendor partners, including our own Co-op brands.
  • Partner with Strategic Vendor Marketing team representing our digital customer
  • Partner closely with our Visual merchandising team to collaborate on omni-channel experiences
  • Direct and coordinate collaboration across teams including Digital Creative & Production, SEO, Marketing and Digital Merchandising to support marketing strategies and site experience plans
  • Support business goals by managing & executing the digital asset creation in coordination with the project timeline.  
  • Develop and distribute standard weekly and monthly performance recaps.
  • Serve as a digital advocate for the key brands influencing the product roadmap and ensure program alignment with key digital strategies.
  • Leverage site analytics & SEO to provide insights and suggestions for the presentation of product stories, user experience, shopping path, and site functionality across the site.
  • Daily site maintenance as needed, including management of collections, banners, page assets, QA of live site assets
  • Continuous oversight of operating practices and procedures, determine whether improvements can be made and work to implement changes as appropriate.
  • Communicates to team and stakeholders status of projects, plans and outcomes
  • Models and acts in accordance with REI’s guiding values and mission.

The ideal candidate will have:

  • Strong digital experience planning and project management skills. This role works with a number of partners and must be able to manage a portfolio of work with cross-divisional relationships.
  • Aptitude and experience working with data tools, such as Tableau and Adobe WorkSpace.
  • Experience working with and drawing insights from data and communicating those insights to partners both internal and external; a level of comfort educating and training partners on digital customer behavior
  • An aptitude for challenging the status quo and driving optimization.
  • Excellent communication skills with a proven history of influencing both up and down within an organization.
  • The ability to develop, document and communicate processes to optimize work, both for individual work, as well as process that span divisions.
  • Excellent problem-solving skills; ability to identify, analyze and propose solutions to address technical and business concerns.
  • Comfort with high degree of autonomy while working in a fast-moving, sometimes ambiguous environment.

Bring your passion and expertise

  • 5+ years’ experience in a digital retail environment, omnichannel preferred
  • Web analytics experience including a solid understanding of web metrics, testing methodology and optimization strategies.
  • Experience with web-based analytical tools such as: Adobe Workspace or similar solution, Tableau, Bloomreach
  • Experience working with Product and Program Management teams to develop digital merchandising solutions to execute online merchandising plans preferred.
  • Previous experience in the outdoor gear marketplace and ability to capitalize on market trends preferred.
  • Has an understanding of the merchandising buying process.
  • Proven capability of developing, communicating and executing strategic plans
  • Aptitude with learning new tools, developing strategies for use and building and executing plans to use tools to support business needs.
  • Proven ability to successfully handle multiple tasks and prioritize work
  • Uses business knowledge, critical thinking, and sound judgment in the solution of problems or the pursuit of business opportunities.
  • Consolidates information from various sources including feedback from others to reach sound decisions.


At REI we offer an enviable work environment that Fortune Magazine has recognized on the "100 Best Places to Work" list since the award's inception – 23 years in a row! Sure, we work hard, but it’s balanced with time off to play—a strategy that works for us as we continue to grow and thrive. Want to enjoy a workplace where you can be yourself, be heard and be respected while having a job that challenges you? This is the place.

With more than 160 retail locations (and growing), REI offers unique competitive benefits to its more than 15,000 employees, including healthcare, gear and apparel discounts, free equipment rentals and challenge grants to help employees reach personal outdoor goals, generous retirement plan contributions, public transit subsidy, adoptions assistance, paid sabbaticals, and more.

REI is an Equal Opportunity Employer

ARTICLE 23-A, Section 753

§753. Factors to be considered concerning a previous criminal conviction; presumption.

1. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall consider the following factors:

(a) The public policy of this state, as expressed in this act, to encourage the licensure and employment of persons previously convicted of one or more criminal offenses.

(b) The specific duties and responsibilities necessarily related to the license or employment sought or held by the person.

(c) The bearing, if any, the criminal offense or offenses for which the person was previously convicted will have on his fitness or ability to perform one or more such duties or responsibilities.

(d) The time which has elapsed since the occurrence of the criminal offense or offenses.

(e) The age of the person at the time of occurrence of the criminal offense or offenses.

(f) The seriousness of the offense or offenses.

(g) Any information produced by the person, or produced on his behalf, in regard to his rehabilitation and good conduct.

(h) The legitimate interest of the public agency or private employer in protecting property, and the safety and welfare of specific individuals or the general public.

2. In making a determination pursuant to section seven hundred fifty-two of this chapter, the public agency or private employer shall also give consideration to a certificate of relief from disabilities or a certificate of good conduct issued to the applicant, which certificate shall create a presumption of rehabilitation in regard to the offense or offenses specified therein.